Leadership
John Short - All things demand generation
I came up in the world of digital marketing with a demand generation slant. I’ve worked at companies like Monster, LogMeIn, Yesware, and Workable, rising up to the level of VP of Demand Generation at Workable managing a team of 8 people, and where I helped them grow 14X from Series A to just before they raised their Series C. While there, we scaled paid search to be a large contributor (at its highest point we were spending $700k with good ROI), and content to the point where it was our largest channel and driving 1.8M visitors monthly.
Since starting CGM, I have had the opportunity to work with clients like Airtable, Drift, Robin, Workbar, and more.
Matt Vazquez - SEO & Analytics
An SEO expert, and one of the best people I’ve had the opportunity to work with in my career. Matt has worked at Drift, and reputable agencies, KoMarketing and Stone Temple Consulting. He helped build the link building CRM at Stone Temple that has notably been one of the crucial pieces of IP for them.
Since working with me at CGM, we have seen success, including helping one client focused on selling to ecommerce wholesalers who has seen 134% SEO growth in the first 6 months of us working with them.